How to Set Up a Facebook Page For Your Practice

Before getting started, make sure that you have a personal account - you cannot set up a fan page without it. Once you have a personal page set up, you will be able to create a page for your practice.

1.) Sign in to your account and scroll to the very bottom of the page. Click on the "Advertising" link that is shown in the image below:
2.) Click on the "Pages" link on the top of the Advertising page:
3.) Click on the green "Create a Page" button:4.) Create your page by filling out the appropriate information. Note that you cannot change your "company name" after set-up.

Once you have set-up your page, be sure to become a fan of your own page immediately - it makes it much easier to find your page later! Also, edit your page by using the "Edit Info" link in the photo below and be sure to include your website in a visible place, like the "write something about your company" box.

From here you can add photos, videos, posts and more. Just play with it for a little while, and you'll get the hang of it. And if you have any questions, don't hesitate to ask!

Become a fan of Page 1 on Facebook!

Blogging for Dentists

Blogging is a great way to improve your search engine rankings and enhance your dental website. It not only helps your positioning on search engines, but can also help you establish yourself as an industry expert and reach out to your patients.

At first it may seem like a lot of work, but blogging is actually very simple and doesn’t take much time at all. If done well, it can be a great resource for your existing and future patients, as well as other dental professionals. But keep a few things in mind:

• Entries should be kept pretty short and sweet. Anything over 300 words becomes more like an article and less like a blog. If you find that you need more room, split the entry into two or three parts.
• Always consider your audience. Blogs should be written with your target audience in mind. What kind of information are they interested in? What is their vocabulary? Try to use language and topics that your reader can relate to and understand.
• Add photos and graphics if it helps convey your message. Blogs may be a great way to showcase before and after photos.
• SPELL CHECK.

Sign up with a service like Blogger (which is free and easy to use), and give it a shot. If you have any questions, let me know! I’d be glad to help.